Google AI Overviews Visibility Tracker
The Google AI Overviews Visibility Tracker shows whether an AI Overview appears for your tracked prompts, which brands it names and in what order, the sentiment and the pages it links. Runs daily from the project country; included in every SALTEN plan, with pricing shared in the WhatsApp chat.
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What Google AI Overviews is and how it answers
AI Overviews are AI-generated summaries that Google shows above organic results for many queries. They combine information from several pages and link to them, and they appear for a growing share of commercial searches.
Why track Google AI Overviews visibility
An AI Overview pushes organic results down and answers the question directly; if your brand is not in it, you lose the click and the recommendation. Tracking shows presence, position and which pages Google draws from.
Tracker facts
| Engine | Google AI Overviews (Google) |
|---|---|
| Collection method | Web UI scraping (the same answers users see) |
| Channel id | google-0 |
| Frequency | Once every 24 hours per prompt (Enterprise: daily or weekly) |
| Availability | All plans (one of the 3 included models) — or as a $35/month add-on |
| Pricing | Shared in the WhatsApp chat; free AI-visibility check before you pay |
Metrics SALTEN reports for Google AI Overviews
| Metric | Definition |
|---|---|
| Visibility | Share of AI answers (chats) in which the brand appears at least once, 0–100%. Computed per day, model, country and topic. |
| Position | Average rank of the brand among all brands named in an answer (1 = named first). Lower is better. |
| Sentiment | Average tone of the phrases about the brand on a 0–100 scale (50 = neutral), scored per answer by an extraction model. |
| Share of Voice | The brand's mentions divided by all brand mentions in the selected slice, in percent. |
| Sources | URLs and domains the AI used (retrieved) or cited (linked) while answering, with usage and citation counts and page/domain classification. |
How the tracker works
- You add prompts — conversational questions your customers ask Google AI Overviews — and the brands to track.
- Every 24 hours SALTEN asks Google AI Overviews each prompt from a resident IP in the project country and stores the full answer, its features (web search, shopping, comparison) and fan-out queries.
- An extraction pipeline detects brand mentions (aliases and transliteration-aware), rank, sentiment phrases and every URL the engine used or cited.
- Results are aggregated daily per model, country and topic into Visibility, Position, Sentiment, Share of Voice and source tables you can filter, export or query via API/MCP.
Google AI Overviews tracking questions
What if no AI Overview is shown for a prompt?
SALTEN records that no overview appeared for that run, so Visibility for the AI Overviews channel reflects only answers where an overview existed; the presence rate itself is reported separately.
How is AI Overviews different from AI Mode?
AI Overviews are summaries on the standard results page; AI Mode is a separate conversational tab. SALTEN tracks them as separate channels so you can see where each names your brand.